"What are your core values?"

Click here to listen to Dr. Joey tell his story!

 I received an email recently with the subject line: “I made a mistake and I’m sorry.” I recognized the sender as someone who wants me to do business with him. I’ve benefited from his business advice before so I opened the email, mostly intrigued by his subject. It’s not every day a business person admits a mistake of any kind…

This mistake was about a coaching program he offers that lasts a year. He condensed it and planned to offer it as a 4-month program until someone in his year-long program reminded him that, according to his promotional information, this program was the only kind in which he offered one-on-one coaching. He admitted that he forgot having said that, but nonetheless was cancelling the shorter program. He said, “...you already know I’m committed to being a prolific marketer. But I am also just as committed to being an honest one.”

Would you say this guy listens to life and makes a life, not just a living? And that one of his core values is honesty? What are your core values?

Discover more great stories like this one!